A Playbook for Running Corporate Fundraising Campaigns
By High Impact Professionals @ 2022-09-29T12:42 (+31)
This post is Part 3 in a series on organizing fundraising campaigns in the workplace:
- Part 1: Fundraising Campaigns at Your Organization: A Reliable Path to Counterfactual Impact
- Part 2: Key Factors for Success in Organizing a Fundraising Campaign at Your Company
High Impact Professionals (“HIP”) is pleased to announce the release of our new Guide to Running Corporate Fundraising Campaigns (the “Guide”).
In Part 1 of this series, we described how we’ve found that organizing a fundraising campaign can be as impactful per hour as direct work. The Guide provides a step-by-step playbook on how to plan and run a successful fundraising campaign at your company.
Last year, HIP supported EAs in organizing fundraising campaigns across 8 different companies, which counterfactually raised about 240,000 USD for effective charities.
This year, we want to help 30 fundraising campaigns and we need you to join us.
We’ve designed the Guide and the 1-on-1 support we provide to campaign organizers like you as a way to take the guesswork out of the process. So, please book a time or email us to explore what a fundraising campaign could look like at your organization.
What’s in the Guide?
The Guide provides an in-depth look at the how-to, tips, and pitfalls to avoid around the four essential steps of the fundraising campaign process:
- Getting your company on board
- Preparing the campaign
- Executing the campaign
- Wrapping up
The Guide also complements the key factors that we’ve identified as particularly valuable to running a highly effective campaign, which we highlighted in Part 2 of this series. As a reminder, those factors include:
- Timing – Giving season
- Timing – Liquidity events
- Setting a personal example
- Being open about your donations
- And more…
To discover more about the ins and outs of running a successful campaign, access the Guide here, and book a time or email us to discuss how we could work together on an effective giving campaign at your organization.